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Are you an entrepreneurial woman looking
to
capture the essence of your brand
and create
authentic,
high-results
marketing messages?
Imagine how much more you’ll accomplish when:
* you’re crystal clear on what your brand is
*you know how to communicate with your ideal audience
*
you have a website that clearly
expresses your
unique
promise of value
For many heart-centered trailblazer entrepreneurs, it is difficult to market the full value of what they offer because they struggle to ‘sell themselves.’
In fact, one of the biggest obstacles for many entrepreneurs, especially women entrepreneurs, is communicating their ‘Why’—to say “This is WHY you want to work with me or buy my book or invest in my workshop.” Sometimes it sounds like bragging, right? We worry that people will think that we are self-centered and we ask ourselves, “Who am I to say that I am the best solution for what they want?” Now is the time to step out of this mindset and fully step into the true potential of your brand and business.
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Dear Inspired Entrepreneur,
My name is Lisa Hromada. I’m a Personal Branding Strategist and Graphic Designer who works with highly motivated, positive women entrepreneurs and solo-preneurs who want to maximize how they’re known as a brand and market their business in ways that help them gain more exposure, credibility, and visibility.
The entrepreneurs and solo-preneurs whom I meet tell me they know that there are better ways to use their experience, skills, unique personality, vision, and those things that they are passionate about to help make a difference—in their life and in others—while making more money doing what they enjoy most.
Throughout my career in design, corporate branding, personal branding, and marketing, I researched and sought the necessary help to get me started on the path to achieving what I envision for my business—starting with understanding my own personal brand.
So I know to do this, you must figure out precisely what you want, when you want it, how you are going to accomplish it, what steps that you need to take, and who is going to help you when you need help.
Having Time on Your Side
The most precious gift to an entrepreneur is her time and the good news is that there are ways to use what you have already created or the knowledge that you already have to create a brand and marketing plan that gets results…for free or little cost! The Unearth* Business Transformation Program addresses some of the best ways to grow your entrepreneurial brand WITHOUT spending a lot of extra time trying to figure out what to do and how to do it.
It is nearly done for you through the steps in this program!
When I ventured out to market and grow my business, I found that although many programs, books, and products provided me with a lot of valuable and interesting content, they still left me wondering what my steps were suppose to be and where I can begin looking for tools and resources to help me, which is why I created this program in a way that provides clear guidance and step-by-step processes.
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This will save you a ton of time to free up and concentrate on what you do best!
Whether you are new to business or a seasoned professional, as a passionate, motivated woman business owner, you want to do all that you can to build a profitable business, while staying true to who are.
The secret to personal branding is that once you learn that being true to yourself and clearly expressing that authenticity as a professional, the results that you desire to see in your business will begin to happen naturally.
The thing is that no one really ever sets out to be a ‘brand,’ but we are branded by those around us because they have a certain perception and understanding of who we are and what we do. Yet no matter how much you may know and understand who you are, it’s not always easy to know how to express it, market it, and continually build on it. This program takes you through this process.
Are you ready to learn some of the best strategies, open your mind to a variety of ways to express your unique brand, and develop an entirely NEW and AUTHENTIC plan of action to build upon the vision for your business?
In this program, you will:
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Transform YOUR unique traits into irresistible marketing messages, while staying true to who you are and the excellence you bring to your work
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Learn how you can attract and work with more of your ideal clients (the ones you LOVE working with), making your work more pleasurable and effective
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Get the most important parts of your website content DONE
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Have a CLEAR plan to get a ton done in a shorter period of time, so that you're able to concentrate on what you do best
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Attract more visitors to your website and take the action that you want them to take
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Have easy to follow AND easy to implement steps and guidance to help you powerfully improve your business
This program is about getting clear, knowing what steps to take and how to take them and having opportunities to share and receive feedback and ask your questions!
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"Thank you, Lisa, for helping me rise above the crowd with a compelling brand that gives me the added self-confidence to further pursue my personal and professional goals!" |
"I wanted a clear brand to help me establish my new business and connect me with the clients I wanted to reach. Lisa was invaluable in helping me accomplish this. We started by sending out a 360 Reach survey to my colleagues, friends, and peers. The survey, coupled with Lisa’s analysis of it, gave me a strong foundation from which to build my brand. After finishing the survey, we completed a series of carefully thought out worksheets. As we worked on these I was forced to focus, more and more, on what defined my brand exactly. Every step of the way, Lisa listened carefully and helped me get to the essence of my thoughts. As a result of these exercises and her valuable feedback I was able to create a brand that aligned with my ethics, morals, and goals. The work I have created since undertaking this effort has been my best work. I credit this to having a clear brand and vision as a starting point." |
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“Thank you for sharing your gifts with me. You bring more than your skills and talent; you bring spirit!” |
Why this program?
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This program is for you if you:
- are genuinely committed to growing your business and are ready to learn and apply proven brand and marketing techniques to create more profitable results
- want to learn how you can capitalize on your brand and see better results from your website
- are tired of seeing that "glazed" look that people give you when you try to explain what you do
- don’t particularly like to ‘market yourself’ and you want to learn how you can put together communications that are authentic AND that reach the people who you want to work with and who want to work with you
- are ready to dedicate yourself to TRANSFORMING your business into a profitable personal brand
- have a positive trailblazer* mindset and are ready to make big changes that are easy and authentic
- realize that the future of your business is indisputably limited unless you can immediately attract more ideal clients to invest in your services, programs and courses
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"Lisa, your program has made a huge difference in the way I present myself to others. When I read your book about branding and marketing, that tied many things to work together in my business. I found the guidance and motivation to take my business to a new and exciting level. You taught me new ways to express myself by using my natural talents to transform them into a more lucrative and fulfilling business. My business was going well before, but learning how to incorporate my Personal Brand Influence statement into a more powerful statement took my business a step further. I now understand that a creative and dependable brand triggers positive emotional responses. I highly recommend your product and service to anyone who is committed to taking their business to new and exciting levels. Thank you for all your help in making my personal brand statement better than ever. This makes all the difference when marketing to my clients." |
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"Since I work with a well known company that has been around for over 54 years, I questioned, why do I need to brand myself? After working with you in your program, "Unearth Your Brand Excellence," I understand the benefits of standing out among others offering similar products and services. "You have empowered me through your guidance, knowledge, and your marketing experience, giving me the confidence to stand out from the crowd, by creating a strong brand that gains the attention of my ideal clients." |
With the right tools, resources and guidance, we can make informed decisions about how best to invest in and grow our business!
Get Started by Signing up for a To learn more about how the "JumpStart Your Business Breakthrough" Strategy Session In this strategy session, we will:
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So, are you ready? I can't wait for us to get started!
*Excellence,
Lisa Hromada
Personal Branding Strategist and Graphic Designer
P.S. If you want more information about this program, please read the details below.
Here are the basic details of the program:
The Trailblazer Entrepreneur™ Series: Unearth* Business Breakthrough Program is a 90-day program where I'll personally guide you to taking the right action in an easy to follow AND easy to implement step-by-step format that honors the way you learn, implement, grow, think and connect with others.
In addition, I provide you with set goal milestones and a calendar template for you to use over and over whenever you want. I suggest timeline/milestone dates because I also know that you are looking for a high level of accountability to make positive changes in your business!
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Resources, Worksheets, and Bonuses:
In addition to the vast amount of content that I packed into our sessions, I have included templates, worksheets, and detailed steps to propel your business forward!
There will be one introductory call where we'll 'meet,' answer any questions, and get set up for the first steps toward your brand development. You'll have guided worksheets that you'll work on and bring with you to our coaching calls.
These coaching calls are designed so that you can ask me anything you want about what you're working on in your business, and talk about strategy and implementing. These too are what's going to help you stay accountable in the program, where you'll connect in person with me and get the motivation and techniques you need to move forward.
This is a comprehensive brand building training program where you'll learn how to set your brand communications up the right way from the start including learning about specific tools and website techniques you'll need, to make the best use of your time.
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Topics of the implementation materials and coaching calls are as follows:
Big Picture Vision & Unearthing Process
(Introductory Group Call & Guided Implementation Materials)
Ignite the Spirit of Your Brand™
This is the first pivotal step to learning how your self-perceptions about what your brand truly is and the external perceptions by those around you align. It's an essential part of the process of creating and marketing your business because when you know how you're already known, you can begin to create a stronger, more compelling brand based on what makes you the expert of choice to those around you.
Defining Your Niche & Influencers & Overall Offerings
(Guided Implementation Materials)
Develop the Core Elements to Support Your Marketing
Step by step, you’ll develop the core of your brand, create what you need to craft authentic and powerful marketing messages that naturally attract those people who are YOUR ideal clients.
Develop Big Picture Plan for Communications
(Guided Implementation Materials)
Implement Your Marketing & Communications Action Plan
You’ll explore some of the best tools and resources to effectively communicate with and market to your ideal clients, so that you can begin seeing increased visitors to your website, more interested prospects signing up for your services and programs, and a brand that grows more and more each day – making high-impact connections to retain long-term contacts and clients.
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Begin Transforming Your Website & Put Together Marketing Messages
(Guided Implementation Materials)
Express Your Brand in Color & Graphics
Understand how to set up your visual brand so that it works when you're not! Your visual brand – the graphic design expression of your brand – is just as essential as the words that you use. During this step, we will determine how you want and need to design or redesign your brand to communicate the essence of your business. You will also concentrate this week on improving the effectiveness and impact of your website content.
(NOTE: Graphic Design/programming services not included in this program. Additional services negotiated separately.)
Sign up for a FR.E.E Business Breakthrough --> "JumpStart Your Business Breakthrough" Strategy Session
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